Each July, more than 100,000 bikers and bike enthusiasts descend on this city located along the shores of Lake Erie, to enjoy three days of rides, bands, bike contests, custom motorcycles, bike accessories and more. In fact, our Bringin’ in the Roar Bike Parade is an annual tradition, with more than 5,000 bikers, led by a celebrity grand marshal, rolling into town to take part in one of the largest escorted rides in history — the official kickoff of ROAR®!
At ROAR®, bikers are able to experience the best of the Great Lakes region. From Erie’s spectacular bayfront and Presque Isle State Park, on to North East’s wine country and Chautauqua Lake, New York, riders will see some of the most beautiful scenery this part of the country has to offer.
The Roar on the Shore® bike rally was created in 2007 for a greater purpose — to serve as a major fundraising event in the Erie, Pennsylvania region. Now, entering its 12th year in 2018, Roar on the Shore® has quickly become one of the fastest-growing FREE bike rallies in the United States.